ALH needed a site development tool to allow each of their 130 venues to build their own web site and maintain content. All content management is performed via the Web using only a web browser. The built in WYSIWYG editor allows venue mangers to publish page content, images and links with no HTML knowledge. Venue managers can choose the look of their site by selecting one of the 24 different site 'skins'.

A very important and handy feature for venue managers is the extensive search engine optimisation built into the software, allowing for each site to gain an immediate and high page ranking in popular search engines such as Google. This was achieved by utilising selective keywords in title tags, META data, page content, and hidden cross-venue links.

A comprehensive manual was also included in the site management area allowing venue managers to download it as a PDF file for reference if necessary.

type
Multi venue web site administation and content management system

status
Online September 2004

timeline
8 weeks from start to finish